MULTI-HYPHENATE
CREATIVE
 Portfolio Résumé
Local Time at Your Office.


















Local Time at My Office

Based in Philadelphia, Eric Tran is an interdisciplinary visual artist and creative director working at the intersection of graphic design, photography, and modeling. Known for his striking visuals and sophisticated taste, he is an astonishing creative force dedicated to crafting compelling narratives.

ET.VIS ITERATION 5.1
Academia — Drexel University
Major — Graphic Design
Minor — UI/UX Design

















© 2026
ET VISUALS
ERIC TRAN
TRULY
— BRANDING
            — CREATIVE DIRECTION
                                — PACKAGING
Truly Hard Seltzer is a popular beverage brand reimagined here through a strategic packaging concept that curates four complementary fruit profiles into a portable Wild Berry 4-pack. Designed to actively encourage flavor discovery, the visual identity maintains the brand's crisp, refreshing aesthetic while utilizing bold color-blocking to differentiate the lineup. By downsizing from a traditional bulk case, the new form factor provides a highly convenient, low-commitment option perfectly tailored for small consumer gatherings.
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